---
title: Noon 卖家自发货（FBP）全面指南：模式介绍、库存管理、订单履约、退货处理与费用一览
date: 2026-09-17
description: 这篇帮你把 noon 平台的卖家自发货（Fulfilled by Partner，简称 FBP）模式讲清楚。从库存放在自己仓库、到订单打包发货、退货处理、绩效管理和各国费用，一文覆盖。刚接触 FBP 或者想搞懂 Directship 直邮怎么玩的卖家，建议收藏。
source: https://noonmate.com/docs/fulfilled-by-partner-fbp-comprehensive-overview.html
---

这篇帮你把 Noon 平台的卖家自发货（Fulfilled by Partner，简称 FBP）模式讲清楚。从库存放在自己仓库、到订单打包发货、退货处理、绩效管理和各国费用，一文覆盖。刚接触 FBP 或者想搞懂 Directship 直邮怎么玩的卖家，建议收藏。

# Noon 卖家自发货（FBP）全面指南

本文带你了解 Noon 平台上的**卖家自发货（Fulfilled by Partner，简称 FBP）模式**。FBP 是一种订单履约方式，库存放在卖家自己的仓库或所在地。在这个模式下，卖家负责打包订单，Noon 则协助完成把订单送到消费者手上所需的物流环节——直邮（Directship）场景除外。

## **在 Noon 上开始使用卖家自发货（FBP）**

1. [什么是 Directship 直邮？](https://noonmate.com/docs/what-is-directship.html)
2. [Directship 直邮的功能特点](https://noonmate.com/docs/directship-features.html)
3. [大件商品 Directship 直邮销售模式的核心准则](https://noonmate.com/docs/essential-guidelines-for-bulky-directship-selling-model.html)
4. [直接配送（Direct Delivery）销售模式的核心准则](https://noonmate.com/docs/essential-guidelines-for-direct-delivery-selling-model.html)
5. [用 FBP 和 FBN 可以卖多大尺寸的商品？](https://noonmate.com/docs/what-are-the-dimensions-of-items-that-i-can-sell-using-fbp-and-fbn.html)
6. [如何为 FBP 订单选择最佳配送时效](https://noonmate.com/docs/choosing-the-best-delivery-estimate-for-fbp-orders.html)

## **库存设置与管理**

1. [如何在卖家后台（Seller Lab）添加用户？](https://noonmate.com/docs/how-to-add-user-on-the-seller-lab.html)
2. [创建和管理仓库（旧流程）](https://noonmate.com/docs/creating-and-managing-a-warehouse.html)
3. [创建和管理新仓库](https://noonmate.com/docs/creating-and-managing-a-new-warehouse.html)
4. [Directship 直邮的履约模式](https://noonmate.com/docs/fulfillment-modes-in-directship.html)
5. [如何管理我的库存和价格？](https://noonmate.com/docs/how-do-i-manage-my-stock-and-prices.html)
6. [卖家货号（Seller Stock Keeping Unit）FBP 库存更新导入](https://noonmate.com/docs/partner-sku-fbp-stock-update-import.html)

## **订单履约准备**

1. [订购你的包装材料](https://noonmate.com/docs/ordering-your-packaging-materials.html)

## **订单履约流程**

1. [如何用手机应用履约 Directship 直邮订单？——旧流程](https://noonmate.com/docs/how-to-fulfill-directship-order-using-mobile-application.html)
2. [如何用手机应用处理 Directship 直邮订单？——新流程](https://noonmate.com/docs/how-to-process-directship-order-using-the-mobile-application.html)
3. [Directship 直邮订单履约——网页版](https://noonmate.com/docs/directship-order-fulfillment-web-version.html)
4. [从卖家后台（Seller Lab）履约 Directship 直邮订单](https://noonmate.com/docs/how-to-process-directship-order-using-the-seller-lab.html)
5. [多渠道登录——供应链 App](https://noonmate.com/docs/multiple-login-channels-supply-chain-app.html)
6. [FBP DirectShip 拣货单（Picklist）](https://noonmate.com/docs/fbp-directship-picklists.html)

## **买家退货管理与处理**

1. [Directship 直邮买家退货流程](https://noonmate.com/docs/directship-customer-returns-process.html)
2. [Directship 直邮卖家的无需退货退款](https://noonmate.com/docs/returnless-refund-for-directship-sellers.html)
3. [如何从卖家后台（Seller Lab）接收退货清单？](https://noonmate.com/docs/how-to-accept-return-manifest-from-the-seller-lab.html)
4. [卖家买家消息服务](https://noonmate.com/docs/seller-buyer-messaging-service.html)

## **质量控制与绩效管理**

1. [DirectShip 直邮质量控制准则](https://noonmate.com/docs/quality-control-guidelines-for-directship.html)
2. [DirectShip 直邮卖家绩效管理](https://noonmate.com/docs/directship-seller-performance-management.html)
3. [什么是退货减少看板？](https://noonmate.com/docs/what-is-the-returns-reduction-dashboard.html)
4. [什么是 FBP 绩效看板？](https://noonmate.com/docs/what-is-fbp-performance-dashboard.html)

## **定价与费用**

1. [阿联酋卖家自发货（FBP）费用](https://noonmate.com/docs/fulfilled-by-partner-fbp-fees-in-uae.html)
2. [沙特卖家自发货（FBP）费用](https://noonmate.com/docs/fulfilled-by-partner-fbp-fees-in-ksa.html)
3. [埃及卖家自发货（FBP）费用](https://noonmate.com/docs/fulfilled-by-partner-fbp-fees-in-egypt.html)
4. [阿联酋卖家自发货（FBP）费用——翻新（Refurbished）与焕新（Renewed）](https://noonmate.com/docs/fulfilled-by-partner-fbp-fees-in-uae-refurbished-and-renewed.html)
5. [沙特卖家自发货（FBP）费用——翻新（Refurbished）与焕新（Renewed）](https://noonmate.com/docs/fulfilled-by-partner-fbp-fees-in-ksa-refurbished-and-renewed.html)
6. [如何计算阿联酋的 DirectShip 直邮费用](https://noonmate.com/docs/how-to-calculate-the-directship-fee-in-uae.html)
7. [如何计算沙特的 DirectShip 直邮费用](https://noonmate.com/docs/how-to-calculate-the-directship-fee-in-ksa.html)
8. [如何计算埃及的 DirectShip 直邮费用](https://noonmate.com/docs/how-to-calculate-the-directship-fee-in-egy.html)